Insight Series

What is this?


Workshops that provide a useful and practical way of developing career-specific skill sets and highlighting different opportunities available to the thinkHER tribe.


HERFacebook

| Objective

This exciting workshop provided the opportunity for young females to gain insight into Facebook. In an ever-competitive world individuals seek to understand how they can stand out of the crowd especially when applying for top tech companies.

| Outcome

Students from London, Kent and Oxford were introduced to Facebook and Instagram and participated in the following

Sessions:

1 – Marketing & Advertising

2 – Recruitment at FB 'Building your brand & portfolio'

3 – Life@FB Panel

4 – IG Story School

5 – Manal Rostom 'Breaking Barriers via Surviving Hijab' and Q&A

Students left Facebook, with the knowledge of how advertising drives Facebook revenues and what's in it for brands, how to make Instagram work for you, how to build a brand and how to embracing their individuality.

| Collaborators

Facebook & Instagram


HERAcademia

| Objective

thinkHER ambition collaborated with University College London's Global Health Department to create a workshop that focused on STEM (Science, Technology, Engineering and Mathematics) and promoted careers in Research and/or Academia.

| Outcome

Students from across London and Kent were introduced to Global Health and gained knowledge into the participation of community action research to solve sanitation problems, whilst also learning about Global Health Innovation. In addition to this, the participants were able to gain insight into how mathematics can be used to solve practical problems.

Sessions:

1 – Introduction to Global Health Session

2 – Mathematical Modelling Session

3 – Information Research Session

4 - Empowerment Session

5 – Innovation in Global Health

Asma Ashraf, from the Centre of Gender and Global Health, delivered an empowering keynote speech where she shared her journey with the students.

| Collaborators

UCL (University College London)


HERDigital

| Objective

In order to ensure thinkHER ambition are contributing to closing the digital skills gap in the UK, we collaborated with General Assembly who are pioneers in education and career transformation.

| Outcome

Students from across London and Kent were introduced to the digital technological world.

Sessions:

1 – User Experience

2 - Digital Marketing

The User Experience workshop explored the difference between UX and UI, why UX is important and what is good design work.

Representatives from General Assembly focused on highlighting different career paths in the Digital Marketing industry so that attendees could gain a better understanding of what it takes to be successful in Digital Marketing and how they can navigate effectively through this industry.

| Collaborators

General Assembly London


HERYouTube

| Objective

The world young people find themselves in is rapidly changing with huge opportunities opening up that past generations could have only dreamnt of. But with new opportunities comes new challenges. YouTube has quickly become a career destination that many young females are engaged in, however, do not have access to, or lack the information and skills needed to make their dreams become a reality. thinkHER ambition partnered with Youtube to develop skillsets needed for a succesful YouTube career.

| Outcome

Students from across London and Kent were introduced to the world of Youtube and learnt about the different jobs available at YouTube.

Sessions:

1 – Ideation and Content Creation

2 – Video Editing

3 – Personal Branding

4 – Social Media

Students were pushed to become ideators and innovators by using different techniques to gain inspiration for YouTube content. They then learnt about the different tools that they could use to successfully edit videos on an iPhone such as iMovie, Slice, and Inshot.

Facilitators also taught attendees about the importance of developing their personal brand over time, across social media and in person. Lastly, attendees explored different uses of social media and how to use it appropriately.

| Collaborators

Google & YouTube

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